Nonprofit Strategy • Systems • Communications
Helping teams turn complex goals into clear, workable plans.
Concrete Flowers Grow helps nonprofits operate and communicate better through strategy, systems, documentation, communications, project management, and grant research and co-writing. Through Concrete Flowers Grow Websites, I also build and improve WordPress websites that help nonprofits and businesses get found.
Founder & Project Lead
Hi, I’m Jen.
I’m the founder of Concrete Flowers Grow and an independent project lead with deep experience in complex, purpose-driven work. Teams hire me to organize ambitious projects, coordinate people and priorities, and turn big ideas into thoughtful, finished work.
I bring a practical, collaborative approach to every project. I listen carefully, learn how your team works, and help create a path forward that feels clear, realistic, and true to the people and purpose behind the work.
Services
Nonprofit Strategy, Systems & Communications
Project Management
Work with me to bring clarity and momentum to projects involving multiple people, priorities, and deliverables. Together, we’ll develop a practical plan, clarify responsibilities, keep communication flowing, and move the work toward a shared goal.
Strategy, Systems & SOP Documentation
Turn informal practices and staff knowledge into organized systems that others can confidently follow. I create written procedures, video tutorials, training libraries, templates, decision guides, onboarding materials, and project-management systems designed around how your organization operates. Routine WordPress content support is also available within nonprofit communications engagements.
Communications Strategy & Implementation
Build communications that support a larger organizational purpose. I develop strategies, editorial systems, audience-focused messaging, newsletters, publications, digital platforms, analytics practices, and campaigns designed to strengthen engagement and support fundraising and program goals.
Grant Research & Co-writing
Identify aligned funding opportunities, organize prospect research, support grant calendars, and collaborate on proposals. This service is designed for organizations or lead consultants seeking a thoughtful research and writing partner, not full-service fundraising or donor cultivation.
Concrete Flowers Grow Websites: Websites & Search Visibility
For nonprofits and businesses: WordPress website builds, redesigns and updates, website copy, SEO, AEO, GEO, search and analytics setup, and ongoing maintenance and stewardship. Build and improve the digital infrastructure that helps people find and understand what you offer.
Experience grounded in the work.
My work is grounded in years of experience helping teams navigate complex projects, public-facing work, and organizational growth. I bring particular depth in criminal justice reform, along with skills that travel across sectors: coordinating diverse stakeholders, organizing ambitious goals, and building practical systems that people can actually use.
That range allows me to adapt the language, process, and level of support to the people involved while keeping your goals, values, and relationships at the center.
Sometimes you know the project. Sometimes you know the goal.
You may need a defined deliverable, such as a newsletter, communications plan, funding search, publication, website update, or project-management system. Or you may know the outcome you want and need help determining what should be built behind it. Both are valid starting points.
A focused project
Bring me in for a specific body of work with a clear purpose, defined scope, and realistic timeline.
A stronger strategy
Start with the goal, assess what is already in place, and identify the strategy, systems, audiences, content, and measurements needed to support it.
Capacity that lasts
Create tools, workflows, calendars, templates, and staff knowledge that continue serving the organization after the engagement ends.
Let’s build what your team needs next.
Whether you need a focused communications project, stronger organizational systems, or help turning a big goal into an actionable plan, let’s talk about what would move your team forward.
